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Driving Sales Using Mobile Marketing

Mobile Methods As shopping centers are fine-tuning their mobile marketing strategies, here’s a look at some methods that have been tried and tested.Duffy C. Weir Mobile marketing and social media […]

The Power of Pop-Ups

As retailers embrace pop-up stores to boost sales and test new concepts, these temporary stores gain increasing traction in retail centers. Pop-up stores have become a welcome addition to shopping […]

Choosing the Right Product

You’re a specialty retailer, or about to be. What are you going to sell? Making that decision—choosing a product—depends on several factors: your business goals, your location, even your interests. […]

Employee Motivation

The vast majority of today’s workers report they are overworked and underappreciated. This is partly because many retailers are not sure what they should be doing to create an environment […]

Managing Seasonal Employees

Where do seasonal specialty retailers go to find employees? Where everyone else does: the Internet. Although big-name sites like monster.com or hotjobs.com might work well for larger retailers with multiple […]