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Retail News > White House | Black Market

Lawrenceville, NJ – The Simon Property Group has announced the addition of three more stores to the Quaker Bridge Mall. The Art of Shaving, White House Black Market and Soma Intimates will open this summer.

Soma Intimates sells women’s lingerie, loungewear and beauty products. White House Black Market sells women’s clothing. The Art of Shaving specializes in high-end shaving supplies and grooming products.

Teen retailer Aeropostale is also slated to re-open its Quaker Bridge location with a new prototype store on the upper level between Lord & Taylor and Macy’s this month. The new store design will feature iPods in fitting rooms so shoppers can personalize the music while trying on items. Apple desktops and iPads will be available throughout the store for customers to scan products, read reviews and utilize the retailer’s build-your-own-outfit guide. There will also be a jukebox for customers to vote on the music that plays in the store.

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