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Retail News > Westfield North County Mall

October 15th, 2012Three-Story Target Makes Its Mark at Mall

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by David Garrick
UTSanDiego.com

Escondido, CA - Sunday’s grand opening of a three-story Target at Westfield North County mall created excitement among customers, many of whom lined up to enter the store right as it opened at 8 a.m., and optimism among city officials that Escondido has begun to boost its image as a shopping destination.

“We’ve been known for thrift stores and low-end stuff for many years, so we are very pleased Target would choose Escondido to build one of their nicest stores,” Mayor Sam Abed said. “People’s image and perception of Escondido is changing dramatically.”

Abed said the momentum began nearly three years ago with the opening of the “superluxury” Lexus Escondido car dealership, which includes a golf simulator, a boutique and other amenities.

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