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November 26th, 2008Gift cards growing in popularity

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by David Flaum
CommercialAppeal.com

Got an idea what will be the most popular holiday gift? Computer? iPod? Elmo doll? Jewels? Bicycle?

Try a gift card.

For the fourth straight year, gift cards are expected to be the top gift purchase, with 69 percent of consumers surveyed by Deloitte Services USA planning to buy them. Consumer Reports puts the figure at about 60 percent.

The number per shopper will be up, too: an average of 5.5 cards, compared with the 4.6 cards givers planned to buy last year, Deloitte said.

That helps shoppers and merchants, experts said.

“The whole gift card process extends the holiday season,” said David Herskovits, consumer business partner with Deloitte Services.

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November 26th, 2008Mall owner guarantees gift cards

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Atlanta, GA - Mall operator Jones Lang LaSalle pledged yesterday to back retailer gift cards in order to reassure shoppers concerned about chain store bankruptcies.

The company, which operates 120 malls and shopping centers, said it ... Continue Reading »

November 26th, 2008Worthless Gift Cards

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Buyer beware!

If you've been saving an old gift card for a rainy day, you may have a rude awakening at the register. Experts say millions of dollars in gift cards may soon be declined.

The National Retail Federation says shoppers spent ... Continue Reading »

November 26th, 2008Gift Cards that Keep on Giving

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Sales of gift card are soaring. In 2007, U.S. shoppers spent $97 billion on gift cards, an increase of nearly 17 percent from the previous year.

For retailers, gift cards have distinct advantages. They're far more popular than the old ... Continue Reading »

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