Just Squeezed Automated Juice Bars open the window on an alternative to typical vending machine fare.
While traveling on business in Dubai a couple of years ago, Dmitry Churilov came across an automated vending machine that intrigued him. The machine dispensed fresh orange juice which he found to be not only a nice twist on typical beverage offerings but also very convenient. Moreover, the preparation process was accomplished quickly and visibly through a wide glass window, further enhancing the novelty factor.
Back in the U.S., he was surprised to discover no one had thought to import the machines to America. Shortly thereafter he obtained distribution rights from the Italian manufacturer and launched Just Squeezed, a Seattle-based company, which seeks to place this unique self-serve option in suitable locations. “My background in computer hardware has nothing to do with the vending business,” Churilov says. “But this concept fascinated me and I think there’s a great future for it here in the U.S.”Continue Reading »