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Chicago-based Baum Realty Group, LLC (Baum), one of the Midwest’s leading retail brokerage firms, is pleased to announce the arrival of Porsche Design to the Chicago market. Focusing on technically inspired product design since 1972, Porsche Design is one of the most recognizable luxury brands in the world. The Austrian-based firm designs a full complement of lifestyle products, from footwear and eyewear to sophisticated personal electronics. Two locations are set to open: the first location will open next week in The Shops at North Bridge located at 520 N. Michigan Ave in Chicago, IL, and a second location will open in the Spring of 2014 at Oakbrook Center, in Oak Brook, IL.

Top Baum brokers and Principals, Janika Brenner and Adam Secher, represented Porsche Design in both transactions. The store at the Shops at North Bridge on Michigan Avenue is a 1300 square foot space located on the 2nd floor, near the entrance to Nordstrom’s. The Oakbrook Center location is a 1000 square foot space adjacent to the new Apple store.

“Bringing Porsche Design to Chicago is an obvious choice,” said Justin Pauly, local licensee for the brand. “Porsche Design is known for iconic products and its long lineage of inspired design. Chicago has that same authenticity and similarly recognizable design heritage. It only makes sense that we offer Porsche Design’s premium product offering to residents and visitors here,” he added.

Porsche Design Studio is considered one of the most renowned design studios in Europe and continues to receive national and international recognition. “Our challenge was to find a location that balanced intense foot traffic with sophisticated consumers,” said Secher. The studio’s iconic products are sold worldwide in flagship stores, franchise stores, high-end department stores and at select upscale specialist retailers. “Both the Oak Brook and Michigan Avenue locations offer that balance between an exclusive consumer profile and incredible foot traffic” added Brenner. “We’re excited for both locations to open. We think they’ll be extremely successful in each location,” she added.

Baum Realty Group is one of the Midwest’s premier retail real estate firms, serving the retail community since 1991. Baum provides comprehensive Tenant Representation, Third-Party Landlord Leasing and Investment Sales services. The company represents a diversified clientele of top property owners as well as prestigious national, regional and local tenants. For more information, visit them at, or call 312.666.3000.

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