April 30th, 2012SolarX Eyewear Announces Major Website Facelift
Wholesale sunglasses buyers will now see the full assortment of frame, lens, and accessory colors within an assorted dozen when searching for sunglasses and accessories on www.solarxeyewear.com. The site has also been optimized for search engine optimization and has already begun moving up the charts in Google, Bing, and Yahoo! Search rankings. Other key features being added include leasing opportunity info, social media following/posting, and a section to feature products on final closeout status.
“Our customers have been asking to see the full assortments online for a long time. We’re happy to finally be able to deliver this service to our loyal customers,” commented SolarX Eyewear CIO, Chuck Flynn. The site also features a menu structure that easier to navigate. According to Mr. Flynn, “We’ve improved the site in all areas. We love the new look, feel, and flow of the site and are more excited than ever to promote our brand online.”
This is the second step in SolarX Eyewear’s re-branding initiative which started with a new trade show display at last year’s ASD Merchandise and Gift Show in March 2011. The success at that show and then again at this year’s ASD show confirmed for the partners that they were on to something.
According to Mike Thompson, SolarX Eyewear’s Director of Sales, “Many factors have contributed to the increase in sales at the last ASD shows, but we feel strongly that the most important is our redesigned booth and website. The new site gives us a stronger platform to communicate our new programs and special offers. Our new trade show booth design has brought us traffic that we were not previously getting.”
About SolarX Eyewear
SolarX Eyewear is the nation’s leading manufacturer, importer, and distributor of high quality, high fashion, and high performance eyewear to the mall kiosk, travel plaza, convenient store and special event industries. SolarX is the number one choice for customers searching for the hottest styles and lowest priced wholesale sunglasses. By offering over 500 styles covering all categories of sunglasses design such as Aviator, Retro, Polarized, Sport, and Celebrity Fashion, in addition to providing a full selection of sunglasses accessories and retail displays, SolarX is the number one destination for businesses searching for a wholesale sunglasses supplier. For more information visit www.solarxeyewear.com
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