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by Elaine Walker

Miami, FL – When David Palermo stumbled upon the Breitling watch boutique in Aventura Mall, he couldn’t resist going inside to take a look.

Admiring the $11,100 MontBrillant 47 Limited Edition he placed on his wrist, Palermo was definitely tempted. But he already owns four luxury watches and wasn’t quite ready to fork over the credit card for another one. Yet, Palermo didn’t rule out a return visit.

“I’m always in the market for a watch,” said Palermo, a 42-year-old insurance broker visiting from Toronto, who was already sporting another Breitling on his arm. “It’s important for me to have certain things that convey status.”

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