6 Tips for Successfully Marketing Your First Pop-up Shopby Larrry Alton
For ecommerce businesses and other internet-based brands, pop-up shops are becoming increasingly popular. They allow companies without permanent brick and mortar presences to set up temporary physical locations to drive sales and grow brand awareness.
Pop-up shops have been used by companies for decades, but new methods of digital marketing now make them more cost-effective than ever.
What is a pop-up shop?