Running a Cart or Kiosk

This Ice Cream’s Hot!

Sloan’s launches franchising effort to expand nationally. If the bold flavors and brightly colored décor is any indication, Sloan’s ice cream shop is definitel... »

Sure-fire Facebook Strategies

In today’s marketing world, using social media is a must. But updating your Facebook status every day or posting invitations to “stop by our cart this weekend”... »

Fun in the Sun

With flexible packages and low start-up fees, this franchise capitalizes on the joy of playing in the sand. Lonnie Helgerson says the experience his franchise, Isla... »

Stop Thief! Five Tips to Minimize Retail Theft

In the common area, security can be a challenge. But you don’t need high-cost devices to keep your merchandise safe. Here are five tips you can implement now to ke... »

Harnessing the Power of Facebook? What’s Not to Like!

Morguard launches Facebook page solely devoted to their specialty leasing program and the results are already impressive. Morguard launched a national social media... »

News Bytes, Spring 2013

Swipe Fees Beginning January 27, retailers now have an option of charging consumers a “checkout fee” for any purchase made with a credit card. This new fee was t... »

Digital Trends to Keep an Eye On

Selling product is no longer simply a matter of “build it and they will come.” Find out what specialty retail trends continue to dominate the retail landscape an... »

Perks Get Personal

For not much money, specialty retailers can now get in to loyalty marketing like the big boxes already have. Not very long ago, one couldn’t purchase anything wit... »

Doing the Numbers, Spring 2013

Industry data and what they mean for your specialty retail business. E-xciting Growth! Ecommerce, which generated $231 billion in sales for U.S. retailers last yea... »

Cupcake Craze

Wildly popular cupcake stores have owners launch franchise operations. It was in 2007 that Penny and her husband, Dan Lessa, were selling real estate when the marke... »

News Bytes, Winter 2013

New research shows that shoppers are drawn to—and spend more at—stores with simple scents. Orange sells better than more complex green tea, for example. So even ... »

What Sells?

Cellphone covers or sunglasses? Jewelry or hats? Finding a specialty retail product to sell is complicated by a number of factors. Here’s what to weigh carefully b... »

Counting Customers

App offers “real-time” traffic data. Customer traffic is the lifeblood of any retail business. Now it is even easier to track how many, when and where those pot... »

Doing the Numbers, Winter 2013

Black Friday Boom A record 247 million shoppers visited stores and websites over Black Friday weekend, up from 226 million last year. Making sure to take advantage o... »

Diary of a Startup: Neechie Gear

Kendal Netmaker’s Neechie Gear is proof positive that a cart is a perfect incubator for a retail business. The successful specialty retailer made the transition fr... »
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