Experiential Retail

Sporting Goods Store Debuts Complete with Hockey Rink

Bauer Hockey’s “Own the Moment” stores take experiential retail to a new level. Keith Loria Since 1927, Bauer Hockey has been the go-to manufacturer of ice... »

Laser Tag Arenas are Shooting for Profits

More and more laser tag facilities are moving into malls across America and finding an entirely new customer base. There has been a resurgence of indoor laser tag... »

Striking Success

Good food and luxury lanes equal perfect strike for experiential retail concept. It was 2001 when Guy Revelle and Mark Gibson owned and operated two entertainment ... »

Palette-able Profits

The hottest trend in experiential retail is blazing a winning path by combining art, entertainment and profits. Kate King would not call herself an artist. In fac... »

Jump Right In

Launch Trampoline Park adds a generous dose of experiential retail to a franchise concept that’s poised to grow by leaps and bounds. When thinking about owning a ... »

Adventures Galore

An experiential retail concept outside of Boston is winning fans young and old. A trip to the mall does not usually involve solving mysteries other than where you p... »

Just Chillin’

New England’s first ice bar gets warm reception at Boston’s Faneuil Hall Marketplace. At a time when visiting the shopping center has become an entertainment ex... »

Hair to Stay

More than just a traditional salon, with BLO/OUT, a classic indulgence goes mainstream. It might look like any other hair salon, but a BLO/OUT Blow Dry Bar is actua... »
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